The MRI Specialists

Smart Choice MRI was built around the idea of transparency and affordability in imaging, specifically MRI.  With an increasing population of patients with high-deductible insurance plans or Health Savings Accounts (HSA), it was clear that the world of medicine was changing.  Everyone is now starting to think about cost when it comes to healthcare and because imaging, specifically MRI, has been one of the most inflated costs, the idea was to provide patients with the same quality MRI care and technology at a hospital without the inflated hospital costs.

Smart Choice is the first MRI center in the country that offers Magnetic Resonance Images (MRIs) to every patient for the same low, all-inclusive price of just $600 (Learn more about price).   Smart Choice MRI has been serving patients in the Milwaukee Area since March of 2006.  After several years of accreditation, Smart Choice is accredited by the American College of Radiology (ACR) and by major insurances companies including United Health Care, Anthem and Humana as a top tier MRI provider.  With over 2,500 referring physicians, the idea of affordable, high quality health care has been adopted by the physician population.  To guarantee quality, our facilities are under the direction of specialized, hospital-based radiologists.

Our top notch radiologists (Meet our Doctors) at the Cleveland Clinic, recently rated on of the top hospitals in the country, work to guarantee the most accurate diagnosis for all our patients.

The day of the overpriced imaging facility is over; make Smart Choice MRI your choice.  Our mission is simple - provide patients with the highest quality service at an affordable price.  

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Appointment location:


844-NEED-MRI (844-633-3674)


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For appointment requests within
48 hours, please call (414) 431-0309


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7AM - 7PM: Monday - Friday
9AM - 3PM: Saturdays


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