Patient Testimonials

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Sales Associate, Entercom Sales Associate, Entercom

Cassie Wolfe

Sales Associate, Entercom

Cassie Wolfe has a frenetic schedule as a Sales Associate for Entercom Radio in Milwaukee. Cassie chose Smart Choice MRI for her last MRI because of their efficient scheduling process and easy morning, evening and weekend hours. Smart Choice could accomodate her eight-to-five job without having to take time off work.

Senior Vice President, Bvk Senior Vice President, Bvk

Tam Powell

Senior Vice President, Bvk

As a busy Account Executive at Bvk, a nationally recognized advertising agency right here in Milwaukee, Tam Powell required speed and easy appointment times that would work around her clients' schedules when she needed her last MRI. When she reached out to Smart Choice MRI, they were able to get her in the very same day and, with their convienent evening office hours, she was even able to leave the office without missing any appointments.  

Medical Student, Milwaukee Medical Student, Milwaukee

Kevin Ciriacks

Medical Student, Milwaukee

Kevin Ciriacks, a medical student in Milwaukee, tells his story about referring his clinical patients to Smart Choice MRI. By sending patients to Smart Choice, Kevin saves his patients and his community thousands of dollars on diagnostic imaging costs. And, better yet, his patients receive a hosptial quality scan read by sub-speciality trained radiologists at the Cleveland Clinic, recently rated one of the country's best hospitals. 

CEO, PeppNation CEO, PeppNation

Brandon Culpepper

CEO, PeppNation

When he needed his recent MRI, Brandon Culpepper who plays rugby for the New York Athletic Club and recently founded PeppNation to mentor high school athletes, he was shocked to learn that the hospital was going to charge him $3,000 for his MRI. Luckily, he found Smart Choice MRI and compared apples to apples. Smart Choice offers the same hospital-quality exam as the hospital, the only difference is that they charge a fifth of the price, just $600 for any MRI. Because Brandon shopped around, he found a great deal and got back to rubgy and PeppNation in no time flat! 

Forward, Milwaukee Wave Forward, Milwaukee Wave

Ian Bennett

Forward, Milwaukee Wave

As a professional soccer player for the MISL Champions, the Milwaukee Wave, when Ian Bennett was injured on the field both his team doctor and trainer, Larry Sayles, recommended that he go to Smart Choice MRI. With hospital quality technology and results read and interpreted by the radiologists at the Cleveland Clinic, the team knew that they could trust the accuracy of the diagnosis at Smart Choice. Smart Choice was able to get Ian in the same day and had his results to the team doctor within four hours. Why would anyone go anywhere else? 

WSSP High School Insider, Entercom WSSP High School Insider, Entercom

Mike McGivern

WSSP High School Insider, Entercom

Mike McGivern, High School Sports Reporter for WSSP, tells his story about choosing Smart Choice for his recent MRI Exam. Mike's doctor sent him to Smart Choice because he relies on their high quality images and top-notch results, read and interpreted by the specialized radiologists at the world renowned Cleveland Clnic. Plus, Mike saved a boat load of money by selecting Smart Choice MRI, his MRI scan was just $600 compared to the state average of $2,948. 



I have had two MRI's. One for my back and one for my knee. I had my first knee scan at CDI (now operated by Froedert) in Wauwatosa back in 1997. The cost at that time was over $2,600!  Had I at known about Smart Choice MRI, I most certainly would have gone to see them first. My back scan, which I just had, cost just $600 and the quality was great. What an amazing savings! I appreciate the honesty, integrity, and exceptional patient care that they bring to diagonostic imaging. With the ridiculousy high cost of hospital MRI scans, I personally feel Smart Choice MRI is the only choice.



Smart Choice MRI was excellent! Chad, the MRI Tech, was extremely effecient, personable and accommodating. I get extreme migraines that can be triggered by by the noise of a scanner. Chad helped to mitigate the noise by folding pillow cases and placing them over my ears, in addition to supplying to ear plugs! It was so wonderful to be catered to as he did. Smart Choice really provides A-1 service!! I also enjoyed the Kurig coffee, cookies and large screen TV in your lounge! Thanks for the GREAT SERVICE!


New London, New Hampshire

On a recent visit to Milwaukee, I was easily able to schedule an appointment with Smart Choice MRI.  The service was courteous and on-time.  The report was complete and received promptly.  The price was the  lowest price I have ever seen for an MRI, and the quality was tops! I'll use Smart Choice again.


West Bend

Smart Choice MRI contacted me within an hour of my doctor submitting the MRI order request to clinic, even before I even had a chance to call them myself! The technologist was very friendly and conversational, making my scan a pleasant and easy going experience. They also left me a message before my appointment telling me exactly how much I owed out-of-pocket on the day of service. I appreciated that they set expectations before the visit.


West Allis

What an excellent experience! From the time I stepped into the office, I felt right at home.  They were pretty busy, but did everything they could to make me feel comfortable.  They explained how everything would progress during the exam and really put my mind at ease.  I would recommend Smart Choice MRI to everyone.


Whitefish Bay

I own a business; I’m always telling my employees that they need to think before they spend too much money on medical services, our insurance is way too expensive already. When I hurt my back, it was time for me to put my money where my mouth had been. I needed an MRI and I did my research on the internet. I found Smart Choice MRI. At first I thought $600,” that sounds too cheap for an MRI, there’s got to be a catch”, but I asked my doctor and he said Smart Choice was as a good option. From the moment I arrived at the clinic the staff helped me to feel comfortable and well informed about the procedure. Combine that with the great value and I have to say it was a very pleasant experience. Now I recommend Smart Choice to all of my employees and my friends.


Hales Corners

As someone with Multiple Sclerosis I have at least 2 MRIs every year. I’m self employed, so I have high deductible insurance. Before I knew about Smart Choice MRI I was spending $5000 or more on MRIs every year. Smart Choice saves me almost $4000 every year. Last year I used the savings to take my family on a fabulous vacation. Smart Choice doesn’t just provide me with great care, they’ve given something important back to me that my medical condition took away. I can’t tell enough people about Smart Choice.



Smart Choice saved my insurance company and ME quite a bit of money. I have been putting off having an MRI for neck issues due to the expense at local hospitals. I heard a Smart Choice advertisement on a local radio station and talked to my doctor, (who was skeptical about receiving the results), but I insisted Smart Choice is where I wanted my MRI! The results were at my doctor's office for my follow up visit without any delays or problems. Finally, a place for a medical test where you are treated like a person, not just another "part of the job", AND brings a health expense to a manageable level! Thank you for opening a office in Sheboygan; I'll be telling my family and friends about Smart Choice!



From the minute I walked in the door I felt very comfortable and at ease.  The staff was very welcoming and made me feel important. Everything was explained and was always asked if I was OK.  I would go back again and recommend to friends.



I was nervous about having an MRI, it was my first one, but I must admit it was a very pleasant experience having one at Smart Choice MRI. Everyone was so helpful and understanding. They left me at ease and explained everything to me in a way that made me comfortable. I now recommend Smart Choice to all of my friends and relatives when they need an MRI because I know they will be treated like they are special.



New Berlin

I was so extremely pleased with the services at Smart Choice MRI. I saved over $2400 and time too. I was in and out of the office in no time. I really appreciated the on-line registration forms that I could fill out at home, It made my appointment go much faster. Smart Choice saved me time and money, how often can you say that about healthcare these days?



Recently I had to have an MRI done to my right knee.  Now—when it comes to tests of this nature you want to be certain that you are in good hands.  There was never any doubt in my mind that Smart Choice MRI was the right place to go.  From making the initial phone call to make the appointment to having the MRI done, they made me feel extremely comfortable and like a member of their own family.  I truly do not know why anyone would even consider using anyone else.  I trust Smart Choice MRI 100% and I hope anyone who reads this also makes the right choice—or do I say the SMART CHOICE—and have them take care of your MRI needs!



My opthamologist recently ordered an MRI to rule out a possible problem with my vision. Knowing MRI's are costly in the Chicago area where I live, I shopped around online. I found one supplier charging $3000, another $1300 if I paid cash and Smart Choice MRI for $600. The drive to Milwaukee from my home is just over an hour, so I got up early and drove to Smart Choice MRI in West Milwaukee. The technician was friendly, professional and thorough. The facility was comfortable, state-of-the-art and clean. Thankfully, my MRI results showed no hidden problems and I felt good about saving over $1000! I am spreading the word to my Chicago friends. If your doctor orders an MRI and your insurance has a high deductible, Smart Choice MRI is the way to go. I hope they expand to Chicagoland!



I had hurt my knee a number of weeks ago. In typical guy fashion I thought the pain would just go away. It did not. I went to see my Doctor on a Friday morning and he suggested I get an MRI and recommended Smart Choice MRI. He had his nurse call and they were able to see me the next day. From the time I walked in until I left, "J-Lo" and "Big Red" took great care of me. Explained everything very well and made sure that I was comfortable. They were on time and I was on the road in under an hour.

I am a Smart Choice fan!

By the way.. torn meniscus!!  No wonder it just didn't go away!!

Chairman, Serigraph Chairman, Serigraph

John Torinus

Chairman, Serigraph

John Torinus, Chairman of Serigraph set out to reform health care by changing the way his employees consumed health care resources. Now, John speaks openly about bringing about changes in health care, his new book The Compnay that Solved Health Care and the role that Smart Choice MRI played in helping keep health care cost low. 

With the help of Smart Choice, Serigraph, Inc., a Wisconsin-based manufacturer of decorative parts, and its chairman, John Torinus, did what Washington can't or won't do: reduce cost increases to less than 2 percent while improving the quality of health care for its employees. The implications for corporate America are staggering--the opportunity for genuine reform in an expense category that has been spiraling out of control.

Ommani Medical Center Ommani Medical Center

Dr Rose Kumar

Ommani Medical Center

Dr. Rose Kumar of the Ommani Medical Center speaks about her holistic approach to internal medicine, her new book Becoming Real: Harnessing the Power of Menopause for Health and Success, the quest to reform health care and the lives of women through cost effective solutions and wellness and the role that Smart Choice MRI plays for her patients. 

Over the past 20 years Dr. Kumar has had outstanding  outcomes with the application of her integrative medical model that is a state of the art medical model in combination with a humanistic and patient centered approach. Dr. Kumar is board certified in internal medicine and received her M.D. from The Albert Einstein College of Medicine. She completed her residency in internal medicine from Stanford University and practices Integrative Internal Medicine. Her areas of focus include; Women's health and natural menopause with integrative medicine and bioidentical hormones, type II diabetes prevention and reversal, stress and adrenal fatigue reduction, cardiac disease prevention and reversal and food as Medicine. Dr Kumar sees both male and female patients ages 12 and above and accepts most insurance plans.

Head Instructor, Chosun Black Belt Academy Head Instructor, Chosun Black Belt Academy

Master Joseph Peterson

Head Instructor, Chosun Black Belt Academy

Master Joesph Peterson, Head Instructor at the Chosun Black Belt Academy in Franklin, WI has been an instructor of Tae Kwon Do since 1994. He started training in Tae Kwon do as a teenager in order to learn self-defense. What he quickly found out was that the activity helped him feel more confident. He continued training throughout college at Northern Illinois University, were he discovered his love for teaching. He finished college with a teaching degree in secondary education and immediately began my apprenticeship for instructing Tae Kwon Do.  Although he recently received my 5th Degree Black Belt, becoming a “Master” of Tae Kwon Do, I will always see myself as a “student” of the arts.

When Master Peterson was injured, he turned to Smart Choice MRI to deliver the fast, friendly and high quality diagonostic imaging that all patients deserve at a price most anyone can afford. Smart Choice helped him get back on his feet an kicking as soon as possible¡ 

Co-owner of Hybrid Lounge Co-owner of Hybrid Lounge

Nate Fried

Co-owner of Hybrid Lounge

Nate Fried, Co-Owner of Hybrid Lounge on Brady Street in downtown Milwaukee, is a busy guy. He helps run and manage the place where Milwaukee meets, works with clients on personal fitness goals and still manages to find time to play soccer. When Nate was hurt, he did not have the luxury of much downtime. A friend recommended Smart Choice MRI and Nate was impressed with the high quality service, the speed and convenience offered by the staff. Like most patients, he really thought that the procedure was going to take the better part of the day. Nate was shocked that he was in and out in less than an hour. He was also pleased to help Smart Choice in its mission to reform health care one patient at a time by improving access to high quality care at a cost effective price. 

Head Coach, Milwaukee Wave Head Coach, Milwaukee Wave

Coach Keith Tozer

Head Coach, Milwaukee Wave

Keith Tozer, Head Coach of the Milwaukee Wave, knows what it takes to cultivate a team of Champions. On the eve of the 2012 championship game, hopefully making them the MISL Champions for the second year running, Coach will tell you that one of the keys to success is healthy players. When one of his players is injured, Coach Tozer turns to Smart Choice MRI for fast and accurate diagnosis so that he can get his players back in the action. By following the Wave to Smart Choice MRI, you will receive a quick and reliable diagnosis and help to reform health care by selecting the most cost effective option for your care. 

Liz Black

Better Business Bureau

Like many others, I have MS. For me, that means regularly scheduled MRI scans to monitor my lesions. Several years ago, I discovered Smart Choice MRI. Smart Choice saves me a great deal of money, thousands EVERY year, and their staff and facilities are top notch. They manage to make me comfortable each and every visit. I have enough to do to manage my health, so I’m glad to have Smart Choice MRI as a resource. Now, I don’t even have to think about my next MRI exam, I know it will be at Smart Choice! 


Claustrophobic Sheboygan Patient

I want to thank Smart Choice MRI. I had a wonderful experience, from the moment I walked in the staff welcomed me and offered us something to drink. The staff was excellent, all the way through the appointment and Adam is a wonderful person. He treated me very well and explained everything to me. I loved the open MRI. I'm a very claustrophobic person but with open MRI, I DID IT!!! I'll recommend Smart Choice to everyone. Adam is Bilingual Spanish and English. For those that feel more comfortable speaking Spanish, this is the place for you. GRACIAS ADAM AND SMART CHOICE MRI!

Satisfied Milwaukee Patient

The hospital quoted me a price of over $5,000. I found Smart Choice MRI on a Google search and didn't think it could actually be legit until I read the other reviews (so thank you reviewers!). I got in within 48 hours, I didn't wait at all once I arrived, I walked out with a CD of the images and my doctor had the report within 24 hours. It was my first head MRI and I was nervous but the staff was very patient and talked me through the whole thing. I'm a full-time student living on my own with terrible student health insurance so THANK YOU Smart Choice for saving me thousands of dollars and a lot of headaches - both figuratively and literally.



When my doctor prescribed an MRI of my knee, I was concerned about cost, even though I have more than adequate insurance. I asked about Smart Choice MRI, and my doctor said that he had no problems whatever with Smart Choice MRI. Why make people with insurance pay more than necessary? I was offered something to drink upon arriving, the technician had me in right on time, and the entire procedure was done very professionally. Ten minutes after it was over, I had the CD in my hand and was on my way. My doctor got the faxed results the next day. I could not be more pleased.



Your business is just wonderful! I had my second MRI at Smart Choice MRI. If things stay the way they are, I don't see how your business model could fail. My son had an MRI on his wrist at the hospital last year and it was about $2500! Your staff is very friendly and professional. Facilities are first rate and the care is very personal. You don't feel like a number or like it's a cattle call. Keep up the good work. I'll tell everyone to use Smart Choice!

Anonymous Patient


Yesterday I had an MRI at Smart Choice.  Originally, my doctor referred me to another clinic on Mayfair Road (much farther from my home), but since I have heard your advertisement on your radio show about Smart Choice, I called there.

After talking with Smart Choice, I learned that the Cost of the MRI would be miniscule compared to the clinic to which I was referred.

The first clinic cost was $2507 and I would have had to pay $500. Since Smart Choice is in my insurance system I only had to pay 10% of the $600 cost of their MRI, therefore, my total cost was only $60...yes, a fraction of the original cost of the more expensive MRI...just like you said on the air when talking about Smart Choice.

I checked out Smart Choice with a doctor friend of mine and he said the images and reports etc. are every bit as good as the more expensive clinics.

At my appointment with Smart Choice, the technician was professional and considerate, gave me a small lift under my head, which I asked for and gave me a headset.   I even asked for Frank Sinatra and sure enough...I listened to Frank Sinatra for 30 minutes.  I just closed my eyes, relaxed, listened to Frank and let the procedure just take place without anxiety.  It was a good experience.

The office is small and efficient as you described…they even have coffee, tea and cookies and a large TV while patients are waiting.  The staff was excellent:  they had all the paper work ready, blood work report, and communications with my doctor were easily taken care of.

Thank you for telling your audience about Smart Choice.

PS: I do not know anybody at S C, am not associated with them in any way and I will have a conversation with my doctor asking him why I was not given a choice about where to go for my MRI.



I would highly recommend Smart Choice MRI. The exam and the interpretation of the results discovered a tear in my knee that should have been found up 5-7 years ago, when I fell on my knee. With those additional years of wear and tear, I damaged my knee to the point that I require a knee replacement. My orthopedic surgeon was amazed at the the quality and results provided by Smart Choice MRI, and even mentioned what a great job they did. Paying just $600 instead of $3,500 is a major difference, especially when Smart Choice does a better job.



I would definitely recommend Smart Choice MRI for those needing an MRI. The staff was very professional, they walked me through the exam, every step of the way. And the price was great! The CareCredit option that they offer even allowed me to pay monthly installments with incurring any interest. I can't thank Smart Choice MRI enough. 



I am extremely claustrophobic and the thought of having an MRI exam, even in an open MRI machine was terryfing to me. When I epxressed my concerns to the staff at Smart Choice MRI, they let me come in before my exam to see the machine. Not only did the staff make me feel comfortable by seening the scanner, they also allowed me to get inside of it. This really helped to alleviate my fears and gave me the courage to get through the exam. 

As someone who has chronic back pain, I really need an MRI and I can't thank the awesome staff at Smart Choice enough. Even better, the exam is going to cost only $60 in out of pocket cost because my insurance plan has co-insurance. If I had gone some place else, I would have owed hundreds, out of my own pocket. Sheboygan is truly lucky to have such a great resource! 


Beaver Dam

Smart Choice MRI is ten cents on the dollar when compared to other options in my area. The transparent, global flat rate of just $600 is absolutely amazing! This is my second visit to Smart Choice MRI and I'm so glad I found them. I'd recommend them over other area providers and hospitals any day.  



I just had my fourth MRI at Smart Choice MRI. I keep coming back because I truly appreciate and enjoy the professionalism and friendliness of the staff. The young technologist, Chad, who performed the exam was very friendly, caring and professional. He didn't even make fun of me when I wrapped a 6 ft scarf around my head. He kept me calm and explained everything. Smart Choice MRI is very lucky to have technologists like him. I am also looking forward to your new office, in Richfield, coming in January. This will make it even easier for me to access your services. I will continue to recommend Smart Choice MRI to everyone I know. Thank you!



When my doctor prescribed an MRI of my back, I was concerned about the cost. So, I asked about Smart Choice MRI. My doctor said that he had no issue with me using Smart Choice MRI for my exam. Why make people with insurance pay more than necessary? The entire procedure was done very professionally at Smart Choice. Ten minutes after the exam was over, I had a CD with my images in my hand and was on my way. My doctor got the faxed results the next day. I could not be more pleased. They saved me thousands of dollars in out-of-pocket costs. Thanks for everything you do! 



I was dreading having an MRI exam, because I become claustrophobic. I was so pleased when I learned that Smart Choice MRI has an MRI machine in Sheboygan. I made the decision to go to Smart Choice and the staff was excellent! My exam was actually very comfortable and I was able to get in for my exam in just a couple of days. I would highly recommend this Smart Choice MRI to anyone who needs this done. I am very happy with my decision to come to Smart Choice MRI.



This was a great experience, from parking right in front of the door, to being taken care of immediately by a caring and professional staff. I have worked in hospitals for 40 years and and I would recommend this option to anyone over having this procedure done in a hospital setting.

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